
EMPOWERING EVERYDAY
LIVES WITH OUR DIVERSE FAMILY OF BRANDS
Pacific World markets over 4,000 products in more than 89,000 retail locations in over 80 countries worldwide. The company is currently the fifth largest cosmetics company and the largest nail care company by units sold in food, drug, and mass retailers in the U.S.
COMPANY VALUES
In an ever-evolving industry, we are dedicated to upholding our core values while we push the boundaries of creativity and innovation to provide our customers everyday solutions for everyday lives.



OUR MISSION
To empower individuals to embrace their unique beauty by delivering innovative, quality, and sustainable products. At Pacific World Corporation, we aim to deliver exceptional beauty products that enhance everyday experiences, while driving value for our partners and stakeholders across the world.
OUR VISION
To be the global leader in beauty innovation, setting the standard for sustainable, inclusive, and ethical beauty practices. We envision a world where beauty products enhance confidence, cater to diverse needs, and contribute to a healthier planet for future generations.


COMPANY PILLARS
Diversity and Inclusion
Foster a culture of respect and openness where all individuals are welcomed and valued, regardless of their race, ethnicity, gender, sexual orientation, or other personal characteristics.
Innovation and Creativity
Encourage and celebrate creative thinking, experimentation, and risk-taking to stay ahead of the curve in an ever-evolving industry.
Customer-centricity
Prioritize customer needs and desires in every aspect of the business, from product development to customer service, to build long-lasting relationships and brand loyalty.
Social and Environmental Responsibility
Operate with a sense of social and environmental responsibility, implementing sustainable practices and supporting charitable initiatives to make a positive impact on the world.
Collaboration and Teamwork
Encourage a collaborative and supportive work environment that values teamwork, communication, and a shared sense of purpose, to achieve ambitious goals and drive the business forward.